Blush pink: the summer trend that’s here to stay

Since the rise of millennial pink, the fashion world has been awash with rosy hues.

And we couldn’t be happier – who doesn’t want to live in a fairy floss fantasy? The latest variation on the shade, blush pink, is softly taking summer fashion by storm. Think blush pink dresses, blush pink tops, blush pink robes… We’re officially blushing.

A pink statement

Channel your inner Elle Woods and embrace blush pink in all its girliness. Our Coco Maxi Ruffle Dress is feminine and flowing, with romantic ruffles. Wear it at the beach, wear it shopping, to the bar, parties… We think “black tie” is overrated, don’t you?

The new neutral

Blush pink is a subtle shade, so you can wear it without feeling like a real-life Barbie. We think our Luna Front Button Dress suits this relaxed vibe – simply slip it over your swimmers and you have a casual outfit ready for weekend brunch.

 Layer up

Not quite ready to dress head-to-toe in blush? Start small with our Lola Tie Top. Pair with jeans or a skirt for a sweet touch of pink that suits everyone.


Keep your clothes pink…

… not your skin! The Holiday Co. pieces are designed to protect your skin from the sun. They’re breathable, lightweight and, with sunscreen and a good hat, will help prevent sunburn. Check out our Summer ‘19 collection and get ready for summer!

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